Even the best marketers out there may need a little help to be as efficient as possible. There is no need to be embarrassed about it. You have a smorgasbord of helpful tools at your disposal to make you a much more effective marketing machine...
A Step-by-Step Guide to Using Buffer for Your Social Media
A lot of businesses use social media as part of their marketing strategy. It is a great method of communication and getting in touch with your current and future consumers. With such a wide reach, not incorporating social media in your business...
How Should Ecommerce Companies Use Social Media for Marketing
The rapid evolution of social media marketing hasn’t happened randomly or for no reason – it’s an affordable, effective and well-targeted way of promotion that leaves nothing to chance. Being present on social media is a must for all businesses...
How to Brainstorm New Social Media Ideas
Staying active on social media is one of the best ways to help create and strengthen relationships with your existing clients and potential customers. This virtual social setting allows you to extend your reach globally and cement yourself as a...
Common Blog Mistakes and How to Avoid Them
Making mistakes is part of human nature. After mistakes are made, you figure out what you did wrong and adjust yourself so you don’t repeat the mistake in the future. Am I right? When it comes to online blogging, we have made the mistakes for...
Top 20 Marketing Books to Read
Have you ever heard of a saying – “if you’re the smartest person in the room, then you’re in the wrong room”? Now it may not always be possible to surround yourself with intelligent people at all times, but you can get...
How to Write Perfect Headlines for Your Blog Posts
David Ogilvy in ‘Confessions of an Advertising Man’ in 1963, states: What this means is that roughly 80% of the people won’t look past the headline when browsing through content. The goal for you is to make the headline persuasive...
How to Create a Marketing Calendar for Your Blog
Organizing your day is a great way to know what to look forward to and help manage your precious time. This creates structure which allows you to always be prepared for what’s about to come next. Having organization and structure implemented...
How to Create a Social Media Plan
Concocting a solid social media plan is something a lot of marketers ponder from the get-go. With the help of social media, you have the ability to reach billions of people. In fact, over 2.4 billion people use social media around the world today...
Search Engine Optimization for Your Blog
Keywords an individual enters into a search engine such as Google or Bing, bring them to the relevant content on the internet. This is where SEO comes into play. Optimizing your blog for search engines may be the one thing generates the most traffic...